Greenfly, a software platform that enables brands to engage with their valued advocates to create and deploy powerful digital content, announced that it has raised $8.5 million in Series B funding. This round brings Greenfly’s total funding to date to $14.7 million. The financing round was led by Alpha Edison with participation from earlier investors Iconica Partners, Elysian Park, and Corazon Capital.
Through the Greenfly platform, a consumer brand can collaborate with a network of endorsers, staff, even passionate customers to create and simultaneously share thematically unified content announcing a new product across hundreds of individual social accounts and various social networks like Facebook, Instagram and Twitter.
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