• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to secondary sidebar
  • Skip to footer

Technologies.org

Technology Trends: Follow the Money

  • Technology Events 2023-2024
  • Sponsored Post
    • Make a Contribution
  • Technology Jobs
  • Technology Markets
    • Venture Capital
  • About
  • Contact

Cloudinary’s Continued Growth Fueled by Uptick in Video Demand

October 1, 2020 By admin Leave a Comment

Cloudinary, the media experience platform for many of the world’s top brands, today announced an increase in demand for its AI-based video platform launched last October, as brands accelerated their digital transformation plans during the COVID crisis. With 7,000 customers, 700,000 users and more than 40 billion assets under management, Cloudinary’s video bandwidth grew by more than 140% in Q2 2020. Brands relying on Cloudinary’s video platform include Bleacher Report, Mediavine, Nintendo, Fiverr, Guess, Hinge, Finalsite, Outbrain, Salsify and Taboola.

As companies increasingly rely on video to educate, inform and connect with audiences, the Cloudinary Media Experience Platform automates and simplifies the entire process of delivering engaging and consistent videos across all channels, devices and web browsers. Later this month, Cloudinary will expand its video capabilities with its new slideshow generation feature, allowing users to generate personalized video content using existing assets and templates.

“For tomorrow’s shoppers the role of social media and online video will be key when it comes to looking at influencing purchasing decisions,” said Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce. “Our research tells us that the consumers of tomorrow are being conditioned to expect more in terms of range, ease, speed, convenience and of course content. Video will continue to have a huge impact on the shopping behaviors of young people, it’s the content of preference and brands must get their strategies right.”

“Video has always been an inspiring and engaging format, but the role video is currently playing in the enterprise and everyday lives cannot be understated,” said Amit Shachak, head of video, Cloudinary. “Our goal is to remove the challenges traditionally associated with managing video at scale; to make it as easy as possible for brands to harness the power of video, allowing anyone to create the most engaging content automatically delivered in the right size and format for a rich and seamless experience, no matter where their audiences are engaged.”

Next-gen Video Made Easy

Cloudinary’s dynamic video platform includes the latest, most innovative tools for improved customer engagement with the automation required to make it easy for brands to deliver them, including:

Shoppable videos for eCommerce. With shoppable videos, brands can list products alongside a video in an expandable products bar, enable visitors to interact with products, link shoppers to the relevant product pages to make a purchase, and bring products to life through interactivity.
3D model support and transformations. Cloudinary now supports 3D models in FBX and glTF formats, allowing users to generate 360 animated images from a 3D model, generate a 360 video from a 3D model, or generate a single, stand-alone image from a 3D model.
Smart search, workflows and optimized storage. AI-based auto-tagging, structured metadata, and advanced search capabilities let users more easily manage, store and search video libraries. Streamlined media workflows help ensure that all asset stakeholders are in sync. By creating a single source of truth, Cloudinary helps users manage a single video asset, no matter how many derived assets they create to greatly streamline storage management and discoverability.
On Thursday, October 29 at 10:00 a.m. ET, Cloudinary will host a webinar titled “Navigating the New Normal of Digital Commerce” with experts from Incisiv and Wunderman Thompson Commerce to discuss the ways in which retail and e-Commerce companies can improve digital experiences and engagement through micro-video and other best practices. Register for the free panel discussion here.

To learn more about Cloudinary’s dynamic video platform and schedule a demo, visit https://cloudinary.com/solutions/video_management.

About Cloudinary
Cloudinary’s mission is to empower companies to deliver visual experiences that inspire and connect by unleashing the full potential of their media. With more than 40 billion assets under management and 7,000 customers worldwide, Cloudinary is the industry standard for developers, creators and marketers looking to upload, store, transform, manage, and deliver images and videos online. As a result, leading brands like Atlassian, Bleacher Report, Grubhub, Hinge, Lyft, NBC, Mediavine, Peloton, Petco and Under Armour are seeing significant business value in using Cloudinary, including faster time to market, higher user satisfaction and increased engagement and conversions. For more information, visit www.cloudinary.com.

Filed Under: Tech

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Market Analysis

The Growing Tin Market: Prospects for Future Demand and Sustainability
Prospects for the Growing Lithium Market in the Coming Years
DevOps and Agile: Integrating Development and Operations
China’s Use of Golden Shares: From Reducing State Role to Quietly Controlling Tech Giants
Why Amazon Acquired One Medical: Disrupting the Healthcare Industry with Technology-Enabled Care
The End of an Era: Why China is No Longer Viable as the World’s Factory
Cloudflare’s FedRAMP authorization opens up a huge market opportunity in the US government sector

Market Research Media

How plunging birthrates threaten national economies
Agile Leadership: Leading Agile Teams for Success
Chinese Brands Reach New Heights of Popularity in the West Amid Growing Political Tensions
Unrestricted Streaming: How VPNs Can Enhance Media Consumption Experience
How the world’s biggest companies have built and defended their moats
Virtual Learning Environments: A Game-Changer in Education?
Streaming video, training, and gaming coming together to form a cohesive and diverse media and entertainment ecosystem

Secondary Sidebar

Tech Events

Upcoming Technology Events of 2023
Space Symposium 2023, April 17-20, Broadmoor, Colorado Springs, Colorado
The Yugabyte’s third annual Distributed SQL Summit (DSS) Asia, March 28, 2023
NVIDIA GTC, a global conference for the era of AI and the metaverse, March 20-23, 2023
Splash User Conference and Partner Summit will take place from April 17 to 20, 2023 in Washington, D.C.

Venture Capital

African Venture Investment Soars to Record High, Fueled by Tech Startups
Pitchly Secures $7 Million Series A Funding for SaaS-Based Data Enablement Solution
Agile Project Management: Roles and Responsibilities
Candidly, a student debt and savings optimization platform, has raised $20.5 million in a Series B round of financing
GameTech Startups Attracting Venture Capital Funding: The Importance of VPN Security

Footer

Recent Posts

  • Hydrogen Technology: The Key to a Sustainable Future for the Cruise and Shipping Industries
  • Regenerative Finance: Shifting Towards Sustainable and Equitable Financial Systems
  • Why Arm Ltd May Build Its Own Semiconductor
  • Dragonfly Announces New Kubernetes Operator for In-Memory Datastore for Simplified Operations and Increased Performance
  • Cosmic Crops Return: Seeds Sent to Space to Develop Resilient Crops for a Warming World
  • AI Developer
  • Nvidia’s Lead in AI: Disrupting the Tech Industry
  • Canva Launches Brand Management Features and AI-Powered Design Tools to Empower Creatives and Professionals
  • Cloudflare Enters Fraud Detection Market with Cloudflare Fraud Detection
  • Devices utilizing Wi-Fi HaLow technology are gaining momentum

App Coding

The Importance of State Management in React Apps
Dynamic Forms in React: A Guide to Creating Customizable and Flexible Forms
One-Third of Largest Utilities in the US Lag Behind in Mobile App Availability
Building High-Performance and Secure Mobile Apps with Rust: A Guide to Rust App Coding for Mobile Development
Mastering the Art of Mobile App Coding: Best Practices and Tips

API Coding

How to connect to the DALL-E API
How to connect to the Chat GPT API
How to design a corporate API
Cybertech 2023 in Tel Aviv: Securing the Future with API Security
GSMA Launches Open Gateway Initiative to Provide Universal Access to Mobile Network APIs for Developers

Blockchaining

The Role of Blockchain in Digital Identity Management
Building a Secure and Decentralized Blockchain API: A Step-by-Step Guide
Blockchain for Energy Launches Decentralized Platform for Building and Accessing Smart Contract Solutions
Join Our Team as a Blockchain Developer - Revolutionize the Future
How safe are NFTs as digital assets

Event Calendar

PCIM Europe 2023, May 9-11, 2023, Nuremberg Exhibition Center, Nuremberg, Germany
Interwire Trade Exposition, May 9-11, 2023, Georgia World Congress Center, Atlanta, GA
ProMat 2023, the leading trade show for the manufacturing and supply chain industry, March 20-23 2023, Chicago’s McCormick Place
Prints 2023, Printing Conference, March 3, 2023
Milan Design Week 2023, April 17-23 2023, Milan, Italy

Copyright © 2022 Technologies.org

Media Partners: Market Analysis & Market Research and Exclusive Domains

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Do not sell my personal information.
Cookie SettingsAccept
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT