• Skip to main content
  • Skip to secondary menu
  • Skip to footer

Technologies.org

Technology Trends: Follow the Money

  • Technology Events 2025-2026
  • Sponsored Post
    • Make a Contribution
  • Technology Jobs
  • Technology Markets
  • About
    • GDPR
  • Contact

Panasonic Launches API for Facial Recognition Powered by Deep Learning Technology

November 25, 2019 By admin Leave a Comment

Panasonic first began R&D into facial recognition in the early 1990s, and has continued to perfect these capabilities in various ways by incorporating the technology into consumer products and by applying it to camera-based security solutions. The company has gone on to provide reliable, safe and efficient facial recognition solutions such as for passport control at airports and ticketless entry at amusement parks. Now, Panasonic aims to help customers solve a variety of challenges by offering an API for this same technology. Panasonic Corporation announced that starting November 25, 2019, the company will begin offering an application programming interface (API) for its facial recognition technology to the market in Japan. The API enables deep-learning powered facial recognition technology via a cloud-based service.

By adding an API to its facial recognition service lineup, Panasonic has the advantage of being able to offer both on-premises and cloud-based solutions to match its customers’ business requirements. Making Panasonic’s proven facial recognition technology available to customers and partners through an API will enable it to be used in a wider range of industries, including for marketing analysis, accounting, and entry/exit management. This will enable further quality improvements and the creation of new collaborative business models with its customers and partners through open innovation. Through this, Panasonic will strive to further accelerate growth and expand its customer base.

Advancements in ICT and other technologies mean that identity verification and entry/exit management are becoming more efficient. Meanwhile, there are a range of issues related to these that require solutions such as individuals working in logistics fields needing to be able to pass security points even with both hands full, and that employees often work from varying offices all requiring unified access and timecard management. There are also other more serious problems, such as online identity theft.

Strengths of Panasonic’s facial recognition technology:

  • Feature quantity generation method of recognizing the whole face and certain parts of the face through the integration of multiple deep learning technologies.
  • Proprietary Panasonic algorithm that performs a degree of similarity calculation method for matching faces and controlling errors caused by photographic conditions.

Due to these features, Panasonic’s facial recognition technology is able to accurately identify faces even under difficult conditions which previously presented challenges to facial recognition, such as when the face is seen from an angle, in difficult lighting conditions, or when the face is partially covered by sunglasses or a surgical mask.

Main Features of the Facial Recognition API
1. Provides world-class advanced facial recognition technology as a cloud service
Panasonic’s world-class facial recognition technology is capable of recognizing faces even when seen from an angle, faces that have aged from the registered photo, and faces that are partially covered. The technology also makes use of the backlight correction and noise reduction technology the company has developed as a camera manufacturer.

2. Usage-based pricing model, with no initial costs
Panasonic’s deep learning-based facial recognition technology can now be used simply by opening this API, making it possible to incorporate the technology into customers’ smartphone applications, websites, and building access management systems. This will enable entry/exit management at multiple business sites, streamline movement within offices or work sites, and prevent identity theft. The facial recognition API is a micro service within Panasonic’s μSockets B2B IoT service which is currently available in Japan.

Source: Panasonic

Filed Under: Tech Tagged With: Deep Learning Technology, Facial Recognition, Panasonic, api

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Footer

Recent Posts

  • Firefly Takes Flight: Adobe’s Mobile Expansion Sparks New Growth Horizon
  • SkyDrive’s ¥8.3 Billion Pre-Series D Raise Anchors Japan’s Air Mobility Future
  • HPE and Juniper: A Strategic Fusion at the Core of AI-Native Networking
  • Adobe Inc. Analysis Report: Navigating Uncertainty with Resilience
  • NOS: A New Reactor for American Nuclear Ambition
  • Adobe Introduces LLM Optimizer to Help Brands Navigate the Generative AI Shift
  • Why Visa and Mastercard Stocks Slipped After the Stablecoin News
  • iOS 26: The Most Personal, Intelligent, and Private iPhone Experience Yet
  • Postman Unveils Agentic AI Tooling to Operationalize API-Driven Intelligence
  • AM Batteries Opens New Facility in Billerica to Advance U.S. Battery Supply Chain

Media Partners

  • Market Analysis
  • Cybersecurity Market
China’s Strategic Shift to RISC-V: Market Implications and Growth Prospects
Understanding Transfer Pricing: A Key Component of Multinational Business Operations
A Comprehensive Tour of Project Management Tools and Integration Platforms
Implementing Odoo ERP in a Small Manufacturing Enterprise: Costs and Considerations
Economic Optimism Meets Uncertainty: Blue Chip Indicators Highlight Post-Election Fiscal Concerns and AI’s Looming Impact
The Future of Connectivity: Insights from Ericsson’s November 2024 Mobility Report
Platinum Market Faces Sustained Deficit Amidst Strong Demand and Constrained Supply
Breaking Beijing’s Grip: U.S. and Australia Unite Against China’s Rare Earth Monopoly
Global AI-Powered Accounting and Audit Services Market Analysis 2023-2030: Growth, Trends, and Forecast
The Re-Emergence of PHP
Cyber’s Leading Minds Take the Stage at Black Hat USA 2025
INE Security Launches Enhanced eMAPT Certification
AppOmni Secures FedRAMP Moderate ATO, Redefining Federal SaaS Security Posture
Cyberstarts Unveils $300M Employee Liquidity Fund to Strengthen Cybersecurity Startup Talent
Reflectiz Joins the Datadog Marketplace
Ransomware Disruption at Ingram Micro Raises Operational and Reputational Concerns
AI Meets Cybersecurity at Black Hat USA 2025: A Strategic Convergence of Defense and Disruption
SentinelOne Earns Recognition as Strong Performer in Gartner Peer Insights ‘Voice of the Customer’ for CSPM
Rubrik Named Leader in Gartner Magic Quadrant, Fuels Cyber Resilience with Agentic AI
Cato Networks Raises $359M to Lead AI-Driven Enterprise Security

Media Partners

  • Market Research Media
  • Technology Conferences
The Rise of Headless Content Frameworks in Distributed Media Projects
Developing Web Projects: From Concept to Launch
The Rise of APS-C Cameras: A Professional Renaissance in Photography
Market Brief: Disruption in Spanish Orange Supply Chain and Strategic Response by UK Retailers
Global AI-Powered Movie Scenario Market Analysis 2023-2030: Growth, Trends, and Forecast
Market Research Report: US Government Cybersecurity Market in 2024
Market Research Report: Global Advertising Revenue Projections and Trends in the Entertainment & Media Industry
Social Media: The Rise of Formulaic Content
Netflix’s Creative Decline: The Rise of Formulaic Content
The Transformation of Media: Navigating the Waning Allure of Social Platforms
Apple Announces WWDC25, June 9 to 13, 2025
Adobe Summit 2025, March 17-20, Las Vegas
Embedded World 2025, from 11 to 13 March 2025 in Nuremberg
SATELLITE 2025: Uniting the Global Satellite and Space Communities
The milestone 10th edition of Chatbot Summit on March 31 – April 1, 2025, The Ritz-Carlton, Berlin
Snowflake Summit 2025, scheduled for June 2-5, 2025, in San Francisco
The NVIDIA GPU Technology Conference (GTC) 2025 is set to take place from March 17 to 21 at the San Jose McEnery Convention Center in San Jose, California
The Taipei Nangang Exhibition Center is set to host COMPUTEX 2025 from May 20 to May 23
The Mobile World Congress (MWC 2025) will kick off from March 3 to 6 in Barcelona, Spain
IOT Solutions World Congress 2025: Forging the Future of Industrial Innovation

Copyright © 2022 Technologies.org

Media Partners: Market Analysis & Market Research and Exclusive Domains